IBMC Party powered by GIN Arete Puro and Plata do vrata – Gin connecting people

It’s all about the people you know and the good gin you drink.

In a relaxed atmosphere after a hard day’s work, collaborations often emerge that change businesses and careers. Conversations that start completely spontaneously can open the door to exciting projects, inspiration or even new friendships. Because in business, as in life, it’s all about the right people and good energy.

At the attractive location of Business Club 5, on the 14th floor of Zagreb’s Sky Tower, another successful IBMC – International Business Meetup Club party was held last week, which, thanks to the organizer Josip Novosel aka Dear Leader Joe, brought together business people from various industries, as well as parts of the world.

Among the 150 guests were: Ante Odak, member of the RBA Bank management board, Krešimir Dujić, president of the Agram Leasing management board, Nicola Ceccaroli, president and CEO of Kovanica Bank, David Labinjanin, Head of corporate banking at Kovanica Bank, Nikolina Gotal, spokesperson for the Red Cross, Ana Butković, marketing and PR director for Jaguar and Land Rover Adria – Auto Wallis, Ana Bagarić Salomon, Regional Head of marketing – Auto Wallis, Aleksandar Grgić, owner of Ambient Park and Gabriel goat cheeses and products, Neb Chupin, owner of Dida Boža, singer Ivica Martić Ivica, Krunoslav Dankić, director of New Yorker BH, Damjana Domanovac, owner of Place2Go magazine, owner of Plate do vrata Marko Špiljar, Matea Sušac, Esplanade hotel, owner of Arete Puro gin, David Lekaj, Ena Domić from the Real Grupa marketing agency, Ivan Bezinović from the Gerilla marketing agency, sisters Melani and Hani Hreljak from the famous Istrian company of cured meat products Pisinium, Dr. Rajesh Grover, Damir Kokanović, owner of the Glasses Factory, Barbara Krečak from Remote Bob, Vito Glavičić, Ema Bosak and Ivan Jelaska from the Luva real estate agency, Vandri Monabelo, co-owner of Business Club 5, Gorana Mcdonald and Ana Perković from Socialite.hr and numerous other entrepreneurs and people from the media, sports and politics.

Sponsors of the event were Arete Puro gin and Plata do vrata. Mixologist Ozana Domić, an ambassador for the Arete Puro brand and owner of the only cocktail catering in Croatia (New Order), was once again in charge of the delicious cocktails, while the musical part of the evening was provided by Eduard Kobeščak on guitar and singer Helena Novosel, otherwise known as a cartoon dubber, singer of the band Vroom and recently an actress at the Croatian National Theatre (ZASTAVA).

This time, Ozana prepared two current cocktail classics: Tom Collins and Gimlet, which further raised the good mood and eased the “tense” business topics for numerous guests.

Tom Collins is a legendary cocktail in which Arete Puro gin naturally and perfectly blends with fresh lemon juice, sugar syrup and soda water. The history of its name has several versions. Some claim that it existed as early as 1869, while others believe that its original name was John or Jim Collins, according to an old song. The most interesting story related to this cocktail dates back to 1874, when a “fun hoax” took hold in New York and Pennsylvania, in which Tom Collins was mentioned as a person spreading false gossip. To participate in the joke, you had to ask someone if they knew a man named Tom Collins. If they answered “no” in surprise, you would tell them that Tom was in a certain cafe spreading lies there – which would lead them to go to that place and ask at the bar for Tom Collins. Instead of the person, the bartender would then offer you a cocktail – which turned out to be an excellent marketing trick. Today, fortunately, you don’t need a trick to order this refreshing classic, especially good with Arete Puro gin, which delighted the guests.

Gimlet is another timeless cocktail that takes on a whole new dimension with Arete Puro gin – a fresh, balanced and refined taste, with the addition of freshly squeezed lemon juice and sugar syrup. This cocktail was made famous by British sailors back in the 19th century, when vitamin C from citrus played a key role in maintaining health during long voyages. Once a kind of therapy, Gimlet has become a true classic over time, immortalized in the cult book The Savoy Cocktail Book from 1930.

“It was great, the girls were delighted with the space, cocktails and atmosphere”, “Thanks for the invitation, it was unforgettable as always”, “This was the best event so far” – these were just some of the comments on social media the day after IBMC, the best business networking party in Croatia and this part of Europe.